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bridging the gap between design & volume production 

Engels - Paperback

222 pagina's  |  Mosaic Business Publishers  |  augustus 2016

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The interface between Design and Manufacturing forms a locus of frequent interpersonal conflict. Misunderstandings, unwelcome surprises and planning problems are the rule rather than the exception. Within companies that deliver consumer goods in large quantities to the market this interface is also the transition from exploration (seeking new business opportunities) to exploitation (profiting from those consumer products).

This thesis reports on a first exploration of the Design-Manufacturing interface on the level of the participants from both processes using the method of Grounded Theory. This book conceptually describes how these actors bridge the gap between Design and Volume Production and portrays their social process in detail. The insights presented here are to be seen as a social-interactive perspective on the process of product innovation and are complementary to the rational-analytic viewpoint that focuses on the material and tangibility of product and process.

The kind of research that this book presents reflects the increased attention of academic researchers towards the human dimension of the product innovation process. Over the last decade the focus of design researchers has widened from individual designers, via teams of designers towards design teams in corporate settings. This movement increasingly views design as a social process which connects the engineering sciences with the social sciences.



Soort boek Paperback, 222 pagina's
Uitgever Mosaic Business Publishers , Verschijningsjaar: 2016
ISBN-13 9789081505321
ISBN-10 9081505327
Taal Engels


Categorieën Business & Economie  >  Managementboeken
Serie Mosaic Education
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